This might be an old one, but I just recently heard about it while catching up on my favorite economy and finance Podcast — the brilliantly home-spun Planet Money. In it they are talking about their project to tell the story of how a t-shirt is being made..by making a t-shirt, from buying the bales of cotton to getting it yarned and spun and made into fabric and cut and printed and sold. You can hear all about it in this short podcast which explains how they got this idea from The Travels of a T-Shirt in the Global Economy by Pietra Rivoli.
This is an intriguing story by itself, but I was particularly impressed with the mention and short discussion of a paper called The Piracy Paradox: Innovation and Intellectual Property in Fashion Design by Kal Raustiala and Christopher Jon Sprigman. Here is the abstract of the paper:
Why do I blog this? I think this gets to the substance of many issues related to intellectual property rights and the arguments on both sides. It’s also suspicious the ways that the anomolies to the “orthodox” and rather instrumental consideration of new ideas are largely ignored, according to the authors. Of course there are going to be outlier complexities to the perceived canonical position that ideas can become property that can be protected in these ways — but the fact that they are not looked at closely as revealing new approaches is very suspicious to me. I don’t believe IP is a solid, like nature — it mutates as a concept. Gobbling it all up and protecting it — or measuring people’s performance based on their ability to create and protect IP — that’s just frustrating nonsense. People often put IP on their CVs as if it were war trophies or something like this. In many ways it reveals a lack of foresight and aspiration for their ideas to say they are protected and proprietary. G’ahhh.. It drives me nuts sometimes.
Oh, on a more happy note at the end of this podcast you’ll hear that our friends at Tinker Studios in London are going to have their t-shirt idea implemented in this Planet Money t-shirt — a QR Code on the t-shirt that links to, presumably, the story about how the t-shirt was made, which is the story that Planet Money is working on.
Here’s a link to the Planet Money Podcast.